Most people think about flooring last. They order the rack, pick out the barbell, and somewhere near the end of the list they type "gym flooring" into a search bar.
A functional trainer is one of the more expensive pieces in any home gym, and one of the harder ones to evaluate from a spec sheet alone.
Most people who are thinking about a home gym have already done some version of the math in their head. What they haven't done is actually run it.
Most hotel gym briefs start the same way. Treadmills. An elliptical. A cable machine. Dumbbells. Maybe a bench.
The biggest thing stopping most people from building a home gym isn't money. It's the assumption that they don't have enough space.
The comparison always starts with money. People want to know when the home gym pays for itself, how long until the break-even, whether it actually saves anything in the long run.